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Episode #240

Belen Salomon: All Things Entrepreneurship, Fashion & California vs. Texas!

Queen of the classic T, fiery entrepreneur, and clothing designer, Belen Salomon, joins Jordan (and Hudson) for a girly chat about fashion, branding, entrepreneurship, and lifestyle. 

In a world of colorful chaos, Belen Salomon brought our wardrobes back to basics with a neutral line of casual apparel that makes you feel great and doesn’t cost the earth. She shares her entrepreneurial journey from stylist to designer, and the business decisions she made to ensure everything – from the manufacturing process and female-led team, to the colors and product names – were loyal to her authentic vision. It paid off! No influencer can get enough of her streamlined collection of classics. 

Business aside, Jordan and Belen discuss Belen’s recent move from LA to Austin and how she’s settling into the slower pace of life in the South with her husband, rescue dog, and squirrel! She reveals the professional and personal transitions she went through during the lockdown and reflects on the lessons learned after three years of building a business from the ground up. Budding entrepreneurs, take note; there are so many juicy takeaways for you guys!

Listeners can enjoy an exclusive discount on Belen’s beautiful range of everyday staples when they go to and use the code “BLONDE” at checkout!

Thanks to Four Sigmatic for sponsoring this episode. This mushroom coffee brand has been part of Jordan’s morning routine for many years. She loves to brew a cup of dark and nutty goodness to boost her creativity and productivity throughout the day.  We have a special TBB deal for you to get up to 40% off + free shipping on their mushroom coffee bundles. Simply head to, or use the code “BLONDE” at checkout. 

The Balanced Blonde Digital Store has arrived! If you’re looking to awaken your soul and nourish your body from the inside out, then this one-stop-shop sells all of Jordan’s offerings, including the just-launched Celestial Diet and Lifestyle Program. There’s something for you. Head to to find the perfect course or bundle that you’ve been calling out for.